About
Transform unpredictable growth into a controlled business strategy.
I believe sustainable growth stems from the alliance of aligned teams, leveraged data, and intelligently integrated technologies.
For 20 years, I have supported management teams and marketing, sales, and customer service leaders in their digital transformation. My expertise lies in mapping the customer journey and implementing AI and CRM tools to optimize sales performance and operational efficiency.
I help your teams create and deploy concrete strategies in 90-day sprints.
- Strategic Planning
- Business Model Review, Business Plan, and Roadmap
- Innovation Assessment
- Strategic Monitoring, Priority Areas, and Business Intelligence
- Skills Development and Coaching
- Change Management
- Market Validation
- Value Proposition, Positioning, and Go-to-Market Strategy
- Commercialization of Innovations
- Business Process Innovation
- Digital Assessment and Planning
- Process Optimization
- Development and automation of digital sales funnels and customer journeys
- CRM integration (HubSpot)
- Content and social media strategy planning
- Qualified lead generation strategy
- Lead scoring (qualification criteria and lead scoring)
- Automation of marketing, sales, and customer service processes
- Digital marketing performance diagnostics (SEO, PPC, etc.)
- AI-powered competitive analysis